Whoa, I came across this and I had to read and reread this story a few times. It seems that Ruby Tuesday promised the demolition of one it's stores to be broadcast live on their website. Instead when the dust settled, their restaurant stood without a scratch on it.Anybody that tuned into the website at 3pm Eastern saw a small crowd of people surrounding a Ruby Tuesday executive a few 100 yards in front of what was billed to be the last "old" Ruby Tuesday along with three men in hard hats standing by the "trigger".
After a few words, the exec starts a countdown and signals the men to "hit the plunger". With the camera focused on the Ruby Tuesday restaurant in the distance, an explosion is heard, but not seen. That is until the camera "wildly" swings to the left and shows nearby "Cheeky's Grill" turning into a pile of rubble instead.
Shortly after the website put up a what sounds like a well meaning apology letter to the owners of the "Cheeky's"
Does this mean Ruby Tuesday is headed the way of Bennigan's and putting a final show on? Or is this just some sort of advertising gimmick?
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